This industry comprises establishments primarily engaged in retailing all types of merchandise using nonstore means, such as catalogs, toll free telephone numbers, or electronic media, such as interactive television or the Internet. Included in this industry are establishments primarily engaged in retailing from catalog showrooms of mail-order houses. Illustrative Examples: Catalog (i.e., order-taking) offices of mail-order houses Collectors' items, mail-order houses Computer software, mail-order houses Home shopping television orders Internet auction sites, retail Mail-order book clubs (not publishing) Mail-order houses Web retailers Cross-References. Establishments primarily engaged in--